- VBTV reaches 1.5 million members globally, representing 77% year-on-year growth
- New VBTV platform will deliver highest-quality viewing experience for the global volleyball community
- Milestone highlights continued progress of Volleyball World in delivering innovative products to drive engagement with the 800 million global fans of the sport
Volleyball World Celebrates Hitting Major Milestone of 1.5 Million VBTV Members and Launches Brand-New Platform to Enhance Fan Experience
Published 10:00, 12 Sept 2024
Volleyball World is proud to announce that it has surpassed the milestone of 1.5 million members worldwide on its proprietary media platform, VBTV.
To mark this achievement, Volleyball World is today unveiling a completely new and upgraded VBTV platform, developed with cutting-edge technology to deliver an enhanced and more localised experience for volleyball fans globally.
Volleyball World has collaborated with JW Player, Applicaster and Cleeng as new partners for the upgraded VBTV. They will work together with existing partners WSC and Deltatre to provide a more streamlined, fan-centric viewing experience.
Finn Taylor, CEO of Volleyball World, said: “We are thrilled to offer our global audience from almost 180 different countries a brand new VBTV experience that is built with the latest technology and designed specifically for their needs. Volleyball is followed by 800 million people across the globe. The new VBTV platform will offer our 1.5 million members the highest quality viewing experience, while allowing us to be more agile in responding to fan feedback and adding new features. With the invaluable support of FIVB, we continue with our ambition to make volleyball content more accessible, enjoyable and engaging for our global community, connecting fans to the sport they love.”
The new VBTV platform offers an unmatched range of volleyball content, from the sport’s biggest international competitions to the world’s best professional and collegiate leagues and all the action from the Beach Pro Tour. It will offer enhanced streaming quality, as well as localised content and language support, and compatibility with a wider range of devices than ever before. All of this will allow fans to enjoy world-class action throughout the year across multiple platforms.
Since its inception in 2021, Volleyball World has been committed to innovation and fan engagement. Over the past three years it has developed a range of brands, products and digital innovations to enable fans to follow the sport they love, as well as a range of calendar innovations, including a new format for the Beach Global Tour in 2022, and the introduction of a biannual World Championship in 2023. The launch of the new VBTV platform marks the next step in its ambition to offer both paid and free content to expand volleyball’s reach and ensure that every fan has access to the sport.