Shikenso Powers Volleyball World's New Era of Data-Driven Sponsorships

Volleyball World has agreed to a partnership with sponsorship valuation specialist Shikenso Analytics to take its sponsorship performance reporting to the next level.

As volleyball continues to grow across global arenas and digital platforms, this partnership equips Volleyball World with cutting-edge AI tools to monitor brand exposure in real time, across both live and replay broadcasts of volleyball and beach volleyball events, as well as on VBTV and social media.

From courtside sponsor boards to digital overlays and brand shoutouts, audible and visible exposure will now be tracked, analysed, and valued with precision, helping partners maximise their ROI and understand what they're getting from their investment.

Volleyball World Head of Sponsorship Oliver Clarke commented:

"We're excited to partner with Shikenso to deliver cutting-edge, data-driven insights to our partners. This collaboration will provide a new level of transparency, enabling our partners to fully understand and maximise the value of their partnership with Volleyball World."

Arwin Fallah Shirazi, Co-CEO & Founder of Shikenso Analytics said;

"Volleyball World is redefining how global sports properties engage fans and partners across platforms. Their commitment to innovation, especially in the digital space, makes them an ideal partner for us. Through this collaboration, we're equipping Volleyball World with the tools to track and understand brand exposure, from broadcast overlays to social media performance and audio mentions. It's about delivering transparency and measurable value to the partner involved, and we're proud to support that mission."

With a growing global audience and a mission to elevate the sport, Volleyball World's partnership with Shikenso reflects a broader industry shift: data is no longer a 'nice to have' - it's essential for modern sponsorships.